Truenorth One
Branding a film production company that’s as impressive as their location.
Truenorth specializes in delivering unique, high quality production services to companies wishing to encapsulate Iceland's sparse, mighty presence for the screen. Founded in 2003, the company has line produced feature films for all the major studios, recent productions having included Prometheus and Star Wars VII : The Force Awakens. www.truenorth.is
Project summary
Design & strategy
Corporate identity / Art-direction
Process
The identity references the Arctic North, using a compass device in the wordmark to underscore the company’s location and importantly their people - those who take you to some of the most spectacular, remote locations on the planet.
A stark, minimal aesthetic combined with satellite imagery of the polar ice-cap creates a sense of Iceland's harsh yet beautiful natural environment.
The identity has been executed across a range of applications including: stationery, brochures, website, livery and motion graphics.
Freytag Anderson are currently working with Truenorth on branding a luxury and bespoke travel service, the company’s next venture.
Every detail of the printed materials were carefully crafted to ensure that the production values were representative of the of the client and its partners.
Project team
Photography: Truenorth
Client comments
"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum."
First Name Last Name
Company Name