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Fyne Ales & Brewdog

Fyne Ales & Brewdog:

From inception to creation, a true collaboration.

 
Three Fyne Ales & Brewdog bottles, labels designed by Freytag Anderson
 
 
 
 
 

48 Miles Later is a collaboration brew between Fyne Ales and Brewdog, all in the spirit of Brewdog’s recent Collabfest. The result is a unique Smoked Chilli Black Ale named '48 Miles Later', relating to the distance between the Brewdog bar and the Fyne Ales brewery.

 

Project summary

Design
Packaging
Art-direction

Approach

In collaboration with Thirst Craft, our concept captures the breathtaking 48 mile route between Glasgow and the Fyne Ales brewery on the shores of Loch Fyne. We interpreted the twists and turns of the epic journey using ink and roller onto A1 textured board.

 
Close up of Fyne Ales & Brewdog bottle in someone’s hand
Close up of Fyne Ales & Brewdog in branded glass
 
 
Employee adding labels to Fyne Ales & Brewdog bottles
 
 
Close up of employee adding branded tag to bottles
Close up showing the bottom of the label on Fyne Ales & Brewdog bottle
Label printing
Label coming from printer and onto the bottle
 
Collage of images showing the surrounding area around the brewery and the ale being created
Collage showing the printing, bottles and packaging for Fyne Ales
 

Project team

Collaborators: Thirst Craft
Photography: Gordon Burniston