Truenorth:
Encapsulating the Nordic regions sparse, mighty presence for the big screen.
Awards:
Craft / Photography Silver Roses 2017
Corporate Literature Silver Roses 2017
Truenorth specialise in capturing the North for film and television. Founded in 2003, the production company has produced feature films for all the major studios, recent productions having included Prometheus, Star Wars and Oblivion. truenorth.is
Project summary
Strategy
Design
Art direction
Visual identity
Website
Print
Approach
Our visual identity system references the Arctic North, using a compass device in the word-mark alongside runic typography underscores the company’s location whilst a minimalist aesthetic and finely detailed map graphics speak of exploration and adventure.
In homage to the stunning locations at the heart of Truenorth’s work, we established a photography-led approach for the company’s materials. There’s little need for embellishment: the landscapes speak for themselves.
Our unexpected, slightly surreal image selections contrast with straightforward information about the practicalities of production operations.
Project team
Photography: Ragnar Axelsson
Website: Shaun Woods